


Reimagining Boschung's website - A Swiss machinery manufacturer
The Swiss company Boschung collaborated with Ikius for designing and developing their website that reflect their leadership in innovation. We provided Boschung's website with new UI/UX and 3D designs, while building it all around future-ready composable architecture.
Industry
Machinery
Location
Switzerland
+2
Years of collaboration
We partnered with Boschung to develop and design their new website to match new standards that stand out in the highly competitive market.

Project highlights
A new website, reimagined
An industry leader requires an industry-leading website. The new website communicates a digital experience that blends bold visual design while being built with modern technology only. Every aspect of the platform was crafted to engage users and highlight product discovery, with the ultimate goal of driving customer conversions.
3D Design and UI/UX
In addition to refurbishing UI/UX designs and elements throughout Boschung's website, we introduced 3D mockups of products, custom animations, and more, bringing the product range to life. This way, customers can explore Boschung’s offerings in an immersive visual environment, boosting product visibility and sales potential.
Composable Web architecture
With a future-ready, modern tech stack built around composability, we transformed Boschung's website to enjoy longevity for years to come. The website built with DatoCMS, Nuxt.js, and Netlify ensures scalability, easy content management, and long-term performance, enabling Boschung’s team to manage their platform effortlessly.
Boschung about working with us
About Boschung
Since 1947, the Swiss company Boschung has been engineering trans-seasonal airport, highway, and municipal equipment. Originating as a modest family enterprise crafting equipment for Switzerland's demanding climate, Boschung has evolved into a leading global industry leader.
Today, Boschung provides a large range of all-weather equipment setting the standards of what is achievable, year after year.
The company employs more than 160 professionals at its Swiss headquarters and over 700 globally, spanning 12 offices across 11 countries.

The challenge - Reimagining Boschung's website
Boschung needed a website that reflected their leadership in the industry in the best possible way. Their previous platform needed improvements to effectively communicate the selection of their product offerings and support their content needs.
To point things out, these things needed to be done:
UI/UX overhaul: Boschung needed their website to be reimagined with a consistent design across all touchpoints.
3D visualizations: A need for presenting parts of Boschung’s diverse product offerings with the help of custom-made 3D mockups.
A future-ready web architecture: The website needed to be built on a scalable, composable tech stack to secure growth and adaption, while managing content would be easy and fast.
User-first website: Boschung needed to ensure the website was both detailed but easy to navigate, so the user-experience needed to be on point.
Ensuring global accessibility: Creating a platform that resonates with an international audience, supporting multiple languages and cultural contexts.
We gave the website a design overhaul to bring the website the user-centric touch it needed. We helped to showcase parts of Boschung’s innovative product range by combining 3D interactive elements and custom-made animations.



The solution -A wholesome digital experience with refurbished designs
To make sure to give the longevity for Boschung's website for years to come, we built it around composable architecture. DatoCMS, Nuxt.js and Netlify were considered excellent choices for this use case as they provide flexibility for future growth, scalability, and easy management of the site.
Alongside the web development process, we gave the website a design overhaul to bring the website the user-centric touch it needed. We helped to showcase parts of Boschung’s innovative product range by combining 3D interactive elements and custom-made animations.
The result - A highly engaging and modern website, reflecting their industry leadership
Through close collaboration with Boschung, we created a website that proliferates their digital presence and reinforces their leadership in the industry. Our design and development balances form and function, delivering a practical and user-centric platform as the foundation for their business operations.
Now, the website has:
A reimagined digital experience, reinforced with 3D product visualizations and a contemporary UI/UX design
Composable Web Architecture that enables long-term performance, flexibility, and scalability
An enhanced user-experience, effectively communicating Boschung's offerings, truly emphasizing their industry leadership
Headless CMS for easy and fast content management
We built Boschung's website with a Headless CMS (Content Management System). This is because it provides an effective and organized foundation to their website operations. The front-end is decoupled from the back-end, making it infinitely scalable, flexible, and easier to manage.
This comes in handy in almost any circumstance when operating the website, such as providing language configuration for users (which is important in Boschung's case), updating and publishing content, or needing to suddenly grow and adapt the website. A Headless CMS setup just makes things pain free when managing the website.
Composable web for future-ready performance
The Boschung website was constructed around Composable Web Architecture, a modular approach to building websites, where independent, best-in-class services (CMS, frontend, and hosting) are integrated flexibly to create a scalable, future-proof digital platform.
We used DatoCMS as the headless CMS, Nuxt.js as the front-end framework, while it's all deployed on Netlify. This solution provides a modern tech stack for the website's technical foundation for many years to come.

DatoCMS
DatoCMS enables a modern, headless content management system where content-heavy, dynamic digital experiences can be managed easily by anyone.

Nuxt.js
With its focus on performance and developer experience, Nuxt.js comes in handy. It's a fast and efficient platform for building dynamic web applications as a frontend framework.
Netlify
Netlify is a web hosting and automation platform that accelerates development productivity. It applies well to the demanding needs of Boschung's website.
We always work as consultants, all in-house
As a full-house web agency, we always work with a people-first approach and do not waste time on the unnecessary. We always work as consultants, providing all-encompassing planning and execution in achieving the project's goal of modern, user-friendly digital services. This was not different at all when working with Boschung.
All services, from web development to web design were done in-house, right here in Finland.
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