How to choose a web development stack?

By Max Ikaheimo

21st November, 2023

In today's digital age, where over 4.66 billion people are active internet users as reported by Statista, the importance of web development cannot be overstated. 

This staggering number, which represents about 59% of the global population, highlights the immense potential and reach of web applications. 

But how do you ensure that your web application stands out in this crowded digital landscape? The answer lies in choosing the right web development stack.

    Table of contents

    In this post:

What is a web development stack?

A web development stack consists of a combination of programming languages, frameworks, and tools that developers use to create web applications. 

It's divided into two main components: the front end, which deals with the user interface, and the back end, which handles the server, database, and application logic. 

A full stack developer is proficient in both areas, offering a comprehensive approach to web app development.

Key technologies in a web development stack include HTML, CSS, and JavaScript for the front end, with a back-end programming language like Node.js, Python, and Ruby. Frameworks such as React and Angular, and databases like MySQL and MongoDB, are also integral parts of a tech stack.

But let's take a closer look at the tech stack:

The role of front-end, back-end, and full-stack development

  • Front-end development: This aspect of the stack focuses on the user interface and user experience. Front-end developers use languages like HTML, CSS, and JavaScript to create the visual and interactive elements of a web application or website. They ensure that the web app is accessible, responsive, and aesthetically pleasing across different devices and browsers.

  • Back-end development: The back end involves server-side development. It's where the application runs and data is processed. Back-end developers use server-side languages like Node.js, Ruby, or Java, and work with databases such as MySQL, PostgreSQL, or MongoDB. Their role is to manage the database, server, and application logic, ensuring the web application functions correctly and efficiently.

  • Frameworks and libraries: Frameworks (like Next.js for React,|| Rails for Ruby, or Express for Node.js) and libraries (like React or Angular for JavaScript) provide pre-written code and tools to simplify and streamline the development process.

  • Full-stack development: Full-stack developers are versed in both front-end and back-end development. They can handle the entire spectrum of software development, from user interface design to server and database management. This holistic approach is highly valued in the tech industry as it allows for a more integrated and cohesive development process.

Why does choosing right matter?

Selecting the appropriate web development stack is a critical business decision that goes beyond technical considerations. The right technology stack can greatly enhance business efficiency by making development processes more streamlined, reducing time to market, and simplifying updates and maintenance. 

It also plays a pivotal role in driving innovation, offering the necessary tools and frameworks that support creative solutions, quick adaptation to market changes, and the development of advanced features.

The choice of a web development stack has a direct impact on user experience. A well-chosen stack can lead to the creation of faster, more responsive, and intuitive web applications, significantly improving user satisfaction. 

For example, stacks that incorporate modern JavaScript frameworks can enable highly interactive and user-friendly interfaces. On the other hand, a stack that isn't well-suited to the project's objectives might result in slower and less responsive applications, adversely affecting user engagement and retention.

Here are some examples:

  • A progressive news platform: By adopting the Jamstack (JavaScript, APIs, and Markup), this news outlet was able to deliver content faster and more securely to its readers. The decoupled architecture allowed them to manage content more efficiently and scale their distribution without compromising on performance.

  • A cutting-edge tech startup: This company leveraged serverless architectures and technologies like AWS Lambda and Node.js to build a highly scalable and cost-effective application. This approach enabled them to handle variable workloads with ease and focus more on innovation rather than infrastructure management.

  • An online education portal: Utilizing a combination of React for the front-end and GraphQL for data querying, this portal managed to offer a highly interactive and personalized learning experience. This modern stack choice facilitated the handling of real-time data and complex user interactions smoothly.

Read more: What is a dev team?

Strategic considerations for executives

For executives, aligning the choice of a web development stack with the company's broader business goals and objectives is crucial. 

This alignment ensures that the technology not only supports but also enhances the company's strategic direction. For instance, if rapid scaling is a key business objective, choosing a stack known for its scalability and performance, such as a serverless architecture, would be beneficial. 

Similarly, for businesses focusing on customer engagement, a stack that allows for the creation of highly interactive and user-friendly interfaces would be more appropriate.

The choice of a web development stack has significant implications for cost, scalability, and maintenance. Let’s dive deep into that. 

  • Cost: Different stacks come with varying costs. Open-source technologies might reduce upfront costs, but they may require more customization and support. On the other hand, commercial solutions might offer more out-of-the-box features but at a higher cost.

  • Scalability: The ability to scale web applications with growing user demand is critical. Executives need to consider whether the chosen stack can handle increased loads without a drop in performance or whether it will require additional investment in infrastructure.

  • Maintenance: Some stacks are easier to maintain and update than others. A stack that is widely used and supported by a large community can offer more resources and ease of maintenance. Executives should consider the long-term maintenance costs and the availability of a skilled software developer for the chosen technologies.

Also, keep in mind that security and compliance are paramount in web development. The chosen stack must adhere to industry standards and regulatory requirements, especially for businesses in sectors like finance or healthcare. 

It's important to consider how the stack manages data security, user privacy, and other compliance requirements. A breach or non-compliance can not only have financial repercussions but also damage the company's reputation.

Read more: A comprehensive guide to IT team extension

How to choose the right tech stack

Understand your project requirements

  • Complexity and size: For simple websites, a basic stack like LAMP (Linux, Apache, MySQL, PHP) might suffice. Complex applications might require more advanced technologies like the MEAN stack (MongoDB, Express.js, AngularJS, Node.js) or the JAM stack would work.

  • Functionality: Consider the functionalities you need. For instance, if real-time data handling is crucial, Node.js might be a good choice.

Consider the technology ecosystem

  • Popularity and community support: Popular technologies have larger communities, which means more resources, libraries, and frameworks. This can accelerate development and troubleshooting.

  • Talent availability: Choose a stack for which you can easily find developers. Consider the most common skills in the market.

Performance needs

  • Speed and efficiency: Some stacks are optimized for performance. For example, stacks including Node.js are known for their speed.

  • Scalability: If you expect your application to grow, consider scalability from the start. Microservices architecture, for instance, is more scalable than monolithic architecture.

Cost considerations

  • Development and maintenance costs: Some stacks may have lower development costs but higher maintenance costs, or vice versa. Open-source technologies can reduce licensing costs.

  • Hosting costs: Some stacks may require more expensive hosting environments.


  • Built-in security features: Some stacks are more secure by design. It’s essential to consider the security track record of the stack components.

  • Compliance requirements: If your application needs to comply with specific regulations (like GDPR or HIPAA), ensure the stack can support these requirements.

Time to market

Development speed: Some stacks allow for rapid development due to their simplicity or the availability of pre-built modules.

Learning curve: If your team is already familiar with a certain stack, it might be quicker to use that stack rather than learning a new one.

Integration capabilities

  • Compatibility with other tools: Ensure the stack works well with the other tools and systems you plan to use.

  • API support: If you need to integrate with third-party services, ensure your stack can effectively handle API interactions.

Read more: Ikius' technologies

Working with IT and development teams

Here are some best practices for C-suite executives to effectively communicate and collaborate with IT and development teams in choosing the best web stack and build custom software.

  • Establish clear communication channels: Effective communication is crucial when selecting a web stack. Regular meetings and structured reporting with IT and development teams ensure everyone is on the same page regarding the stack selection process.

  • Set clear goals and expectations: Articulate the business objectives that the web stack needs to support. This clarity helps IT and development teams understand the strategic importance of their choices in the context of the company's goals.

  • Encourage open dialogue: Foster an environment where team members feel comfortable sharing their insights and recommendations on the web stack. This can lead to a more informed and suitable selection.

  • Understand the basics: Gaining a basic understanding of the potential web stacks and their implications helps in making informed decisions and facilitates more meaningful discussions with technical teams.

  • Trust and empower your teams: Rely on the expertise of your IT and development teams in the technical aspects of the web stack. Empowering them in this decision-making process can lead to better outcomes and greater team satisfaction.

Read more: How to hire a developer team?

Closing thoughts

In wrapping up our exploration of the web development stack, it's clear that the journey from over-engineering to simplification is not just a technical exercise, but a strategic endeavor.

The process of custom software development requires a delicate balance. It requires an initial comprehensive approach to understand the full spectrum of possibilities, followed by a thoughtful simplification to ensure efficiency and manageability.

This approach is crucial in the world of web development. It allows developers and project managers to create a tech stack that is not only robust and capable of handling complex tasks but also streamlined and focused on the core needs of the project. 

The key takeaway for anyone involved in web development, whether you're a C-suite executive, a project manager, or a developer, is the importance of adaptability. The ability to start with a broad vision and then refine your tools and processes to meet specific goals is what ultimately leads to the creation of effective, efficient, and successful web applications.

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